MT355 · Unit 3

MT355 Unit 3 secondary research review example

Marketing Research and Analytics Purdue University Global Free custom sample in 24 to 48h

Three hundred eleven adults asked a composite swim school's front desk about lessons for themselves over two years, and nobody had counted them until the MT355 Unit 3 secondary research review opened the inquiry log. Five sources are read before any survey is drafted, each judged on who produced it, for what purpose, how recently and whether it fits the Unit 2 question.

What this page holds

Before new data is collected, MT355's Unit 3 secondary research review weighs an inquiry log, census counts, competitor schedules, lane records and national swimming surveys. Searches like "mt 355 unit 3 assignment example", "mt355 unit 3 sample" and "mt355 unit 3 example" land here.

What a finished MT355 Unit 3 secondary research review looks like

A source table and a findings section fill about five pages. The table rates five sources on origin, purpose, recency, coverage and fit. The inquiry log shows 311 adult inquiries over 24 months, 118 of them asking about evenings and 199 from families already enrolled. Census block-group sums put roughly 61,400 adults aged 25 to 64 within fifteen minutes of North and 48,900 near Riverside. Competitor schedules show three providers charging between 20 and 27 dollars a lesson against the planned 21. The school's own rental records show the target lanes booked 61 percent of evening hours at North and 47 at Riverside. National swimming-ability surveys are included and set aside as context. What only primary research can answer is listed last.

How a MT355 Unit 3 example is structured

Internal sources lead because they cost nothing and describe the school's own customers, and the review treats each with the same four questions it asks of outside data. Every source row ends with a fit statement: what it adds to the research question from the brief, and what it cannot say. The census counts, for example, size the pool of adults nearby but carry no information about swimming ability, while national surveys ask about ability in wordings so varied that a single imported percentage would mislead. The findings section then combines sources carefully, noting that the inquiry log records only people who called, a group already interested. Lane records receive a paragraph of their own because they change the Unit 2 economics: with lanes idle much of the time, the rental given up is smaller than assumed, which makes 16 a conservative bar.

The log nobody had counted

311 adult inquiries in 24 months, 37.9 percent about evenings, 64.0 percent from enrolled families. Evidence of interest, drawn entirely from people who already made contact.

Adults within fifteen minutes

Block-group sums give about 61,400 adults aged 25 to 64 near North and 48,900 near Riverside. Useful for scale; silent on who can swim.

What others charge

Three providers list adult programs at 20, 22 and 27 dollars per lesson. The planned 21 sits inside that band, so price alone should not deter enrollment.

Lanes that sit empty

Evening lap lanes were rented 61 percent of hours at North and 47 at Riverside, so the rental given up per class falls to 185.44 and 142.88 dollars.

Surveys that cannot be imported

National estimates of adults who cannot swim shift with wording, from a bare yes-or-no ability item to one about covering 25 yards. None serves as a local figure.

Where marks go in MT355 Unit 3

Judgment about each source is the currency of this MT355 unit, so a list carrying one sentence of summary per source collects credit for description and not much beyond it. Credit grows when each source's origin and purpose are stated and its limits spelled out, as with census counts that size a market without saying who can swim. Overlooking the school's own records costs an easy mark; reviews that go straight to national statistics ignore the log and rental data the business already holds. Importing a national non-swimmer percentage as if it described two local neighborhoods draws a firm comment in most sections. Reviews that never connect findings back to the research question, or that stop before listing what remains unknown, leave the questionnaire unit without direction.

Get a MT355 Unit 3 example written to your instructions

Name the internal records and outside sources available in your Unit 3 case, plus the assignment page and its rubric. Each source comes back judged for who made it, why, how recently and how well it fits your question, followed by what still needs primary research. Expect it in 24-48h; the first custom sample is free.

MT355 Unit 3 questions, answered

Why include a source only to set it aside?

Because showing why it does not fit is part of evaluation. The sample includes national swimming-ability surveys, explains that their wording varies too much to supply a local figure, and uses them only as context. A reader who knows those surveys exist would otherwise wonder why they were ignored. MT355 graders often credit the reasoning behind an exclusion as much as the inclusion of a strong source.

Can internal business records count as secondary research?

It can. Data counts as secondary whenever it was gathered for some other job, and an inquiry log or rental calendar exists for daily operations rather than for any study. Those records are often the most relevant evidence available, and the sample leads with them for that reason. Records from your own workplace can be described generally, with figures rounded and the rounding disclosed.

How many sources does the review need?

Enough to cover what the research question needs, commonly four to six in MT355 assignments, with at least one internal source. Depth of evaluation matters more than count; five sources assessed on origin, purpose, recency and fit outscore ten that are merely summarized. Your prompt may set a minimum, and that figure comes first.