GB601 Unit 10 Capstone Defense Presentation Example

Course	GB601 MBA Capstone
Unit	Unit 10
Paper type	Capstone defense presentation
Length	About 1,000 words, 6 pages double-spaced
Format	APA 7 student paper
School	Purdue University Global
Program	MBA
Updated	October 2026

Free sample paper for GB601 Unit 10

Twelve Slides for the Owner: A Unit 10 Capstone Defense Presentation for Brightwater Formalwear

[Student Name]

Purdue University Global

GB601: MBA Capstone

Unit 10 Capstone Defense Presentation

[Instructor Name]

[Date]

Brightwater Formalwear and every figure are composite and illustrative; the sources cited are real.

What this part is doingCasting the audience in the lead explains why the deck is ordered by an owner's questions rather than by the capstone's units.

Slide 1: Rentals Have Fallen by a Quarter in Four Years

Slide text: a line chart of rentals by year, FY2022 to FY2026, falling from about 21,400 to 15,800, with the status quo projection to about 11,500 in FY2031.

Speaker notes: Good afternoon. In four years Brightwater's wedding and prom rentals have fallen by about a quarter. If nothing changes, rental revenue will be about $820,000 a year lower by FY2031. I am going to recommend one response and show you why I believe it will work, what it costs and what could make it fail.

Slide 2: Recommendation: Launch a Wedding Party Program in December

Slide text: Wedding party program. Net present value about $439,000. About 15,500 rentals in FY2030 against 12,300 if we do nothing. Pilot at three stores from December.

Speaker notes: I am asking you to approve a wedding party program. It brings out-of-town groomsmen into our service through remote fittings, shipping and backup suits on the wedding day. It costs about $135,000 to start and $150,000 a year to run, and over five years it is worth about $439,000 more than doing nothing. Everything that follows supports this slide.

The recommendation comes second because an owner should know what is being asked before hearing why.

Slide 3: We Are Losing Share, Not a Market

Slide text: Of 5,620 lost rentals, about 4,470 went to other providers.

Speaker notes: The area's market shrank only about 5 percent. Four out of five of the rentals we lost went to someone else. That means waiting for the market to recover will not help.

Slide 4: The Groomsmen in Other Cities

Slide text: 41 percent of former customers left because party members elsewhere found online ordering easier. Price ranked third.

Speaker notes: This is from a survey of 452 customers. The typical story is a groom whose friends live in Chicago and Cincinnati. They order online, and next time the whole party does.

Slide 5: Fit on the Day Is What We Do Best

Slide text: Ten of twelve partners rank a same-morning fix above anything else a provider offers.

Speaker notes: Our partners told us the same thing our loyal customers did. When a suit does not fit on the morning of a wedding, we fix it. Online renters cannot.

Slide 6: Each Program Rental Earns $109; Each Shipped Rental Earns $41

Slide text: a two-bar chart comparing contribution per rental.

Speaker notes: This is why copying the online renters loses money for us. Shipping costs both ways, packaging, losses and exchanges eat most of the price.

What this part is doingSlide titles that state findings let the board follow the argument from titles alone.

Slide 7: The Program Leads on Every Weighting

Slide text: weighted scores, program 4.45, status quo 3.25, partnership 2.70, online channel 2.00.

Speaker notes: We set the weights before scoring. The program also wins if we weight money at half the decision or weight everything equally. Notice that doing nothing scores higher than two of the options. A bad response is worse than none.

Slide 8: Built Around the Wedding Calendar

Slide text: a timeline from May to month 36, with December launch, month 14 decision and full program by month 20.

Speaker notes: December is the deadline because couples book in the weeks after holiday engagements. The pilot runs through the spring and the first wedding season, and you decide in June whether it expands.

Slide 9: The Risks, Ranked by What They Cost

Slide text: a bar chart of six risks by loss of net present value, led by a rival copying local fit assurance.

Speaker notes: Only one risk, alone, would make the program lose money: a national renter opening fitting lounges here with backup suits. Our answer is speed. We build venue relationships before anyone else can.

Slide 10: What the Plan Cannot Survive

Slide text: Recapture below 56 percent of plan. A rival with local backup suits by year 3.

Speaker notes: These are the two conditions the plan cannot survive. If we recapture less than about 56 percent of the projected rentals, the program does not pay. That is why we stop at month 18 if we are below 40 percent, which caps our loss at about $266,000.

Slide 11: The Decision We Need Today

Slide text: Approve the program, a $135,000 start-up budget and the December pilot.

Speaker notes: I am asking for three approvals today. Hiring the coordinators by August is the step everything depends on.

Slide 12: Next Steps and Owners

Slide text: Hire coordinators by August (program lead). Remote fitting process tested by October (head tailor). Twenty venue partnerships by November (coordinators).

Speaker notes: Each step has one owner. I will report to you monthly against these dates.

What this part is doingNaming what the plan cannot survive on a slide of its own shows the presenter is not hiding the downside.

Backup Slides

Eight backup slides answer the questions most likely to come. B1 shows the sensitivity table for recapture, tariffs and timing. B2 gives survey detail by event type. B3 lists the competitor audit. B4 explains the discount rate and shows the result at 12 percent, about $400,000. B5 shows the fitting partnership's numbers before and after lost rentals. B6 holds the responsibility table. B7 covers the ethics rules for schools, venues and customer data. B8 shows the exit rule's arithmetic.

Why the Deck Is Built This Way

Duarte (2008) recommends that presentations make one main point and that every slide serve it, and Reynolds (2012) argues for slides that a listener can grasp in seconds while the presenter carries the detail. Each slide here states one claim in its title, shows one piece of evidence and leaves the reasoning to the notes. Minto (2009) recommends putting the answer first and supporting it with grouped arguments, which is the order the deck follows: recommendation, cause, evidence, economics, choice, plan, risks and the request.

References

Duarte, N. (2008). Slide:ology: The art and science of creating great presentations. O'Reilly Media.

Minto, B. (2009). The pyramid principle: Logic in writing and thinking (3rd ed.). Pearson Education.

Reynolds, G. (2012). Presentation zen: Simple ideas on presentation design and delivery (2nd ed.). New Riders.

GB601 Unit 10 instructions, in plain terms

The final GB601 milestone asks you to present and defend your capstone recommendation. Cast your audience as the real decision-makers and order the slides by the questions they would ask. Put the recommendation near the start. Give each slide one claim in its title and one piece of evidence, and write speaker notes that carry the reasoning. Include a slide on what the plan cannot survive. End by asking for a specific decision and listing next steps with owners. Prepare backup slides for the questions most likely to come, such as sensitivity, methods and ethics. Many sections set about fifteen minutes and a dozen main slides, with sources cited in APA 7.

How this GB601 Unit 10 example is built

Slide one shows rentals falling by a quarter, and slide two gives the recommendation with its value and target, which the highlighted note explains. Slides three to seven present share loss, the 41 percent finding, partners' preference for same-morning fixes, the $109 and $41 contributions and the weighted scores, each with speaker notes. Slide eight shows the wedding calendar, slide nine the ranked risks and slide ten the two conditions the plan cannot survive, with the month 18 exit. Slides eleven and twelve request three approvals and list owners. Eight backup slides are described, and a closing section cites Duarte, Reynolds and Minto on one main point, simple slides and answer-first structure.

Reading the GB601 Unit 10 grading rubric

GB601 instructors grade the defense on clarity and readiness for questions. A recommendation stated early, with its value, earns credit because the audience knows what is being asked. Slide titles that state claims let the argument be followed from titles alone. Evidence ordered by the audience's questions shows the presenter understands the decision-maker. Speaker notes that carry the reasoning demonstrate preparation. A slide on what the plan cannot survive shows honesty, which strengthens credibility. A specific request with owners and dates shows the presenter expects a decision. Backup slides for likely questions and APA 7 citations complete the rubric.

GB601 Unit 10 help: mistakes that cost points

Many GB601 defense decks follow the order of the capstone's units, which makes the audience wait until slide ten for the recommendation. Slide titles are often topic labels, such as Market Analysis, rather than claims. Dense slides that repeat the document leave the presenter reading aloud. A common gap is avoiding the plan's weaknesses, which invites a hard question the presenter has not prepared for. Decks frequently end with thank you rather than a request. Lead with the recommendation, write claim titles, keep one point per slide, put reasoning in the notes, show the limits openly, ask for the decision and hold backups for the obvious questions. Request a free custom defense deck for your capstone here.

Get a GB601 Unit 10 example written to your instructions

Hand over the integrated document, the presentation requirements, including any time limit or slide cap, and the rubric for the defense. The desk returns a custom deck with speaker notes and prepared answers to likely questions within 24-48h. First requests are free of charge, and the deck is built on your own figures. The paper above is an original model document written by our desk, not a submitted student paper and not an official Purdue University Global document.

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GB601 Unit 10 questions, answered

Is a defense presentation required in every GB601 section?

Not always. Some sections close with the final document alone, others add a recorded or live presentation, and seminar time is sometimes used for it. The unit instructions settle the format. Where a presentation is required, it is usually judged as a separate deliverable, so a strong paper does not automatically carry a weak defense.

How many slides suit a fifteen-minute defense?

Roughly one slide per minute of speaking is a common ceiling, which puts a fifteen-minute defense near a dozen main slides with backups held in reserve. Fewer, clearer slides generally beat more crowded ones. The time limit in the instructions governs, and rehearsing against a clock shows quickly whether the deck fits it.

What questions should a capstone defense expect?

The ones aimed at the recommendation's weakest point: why not the obvious alternative, what happens if the key assumption is wrong, and how the organization would pay for it. Classmates and instructors often play skeptical executives. A sample deck with written answers and backup slides shows the level of preparation that makes those moments routine rather than alarming.

Where can I find a free GB601 Unit 10 sample paper?

This page holds a full GB601 Unit 10 capstone defense: a twelve-slide deck, notes for each slide and eight backups recommending a wedding party program for a composite formalwear chain.

Should the defense show the plan's weaknesses?

Yes. A slide on what the plan cannot survive answers the hardest question before it is asked, and an audience is more likely to trust a recommendation whose limits are stated plainly.